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Volume per format per month on dmm.com
| Format | Impressions available | Users |
|---|---|---|
| Lightbox | 88,357,136 | 1,316,344 |
| Standard Only | 346,751,264 | 1,229,601 |
| Flipbook | 45,165,568 | 884,355 |
| Google Outstream video | 42,202,992 | 639,673 |
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