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Volume per format per month on downdetector.com
| Format | Impressions available | Users |
|---|---|---|
| Standard Only | 536,740,832 | 1,814,354 |
| Lightbox | 45,817,436 | 1,234,471 |
| Standard or Expandable | 95,453,032 | 973,360 |
| Flipbook | 15,490,323 | 785,210 |
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