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Volume per format per month on lokmat.com
| Format | Impressions available | Users |
|---|---|---|
| Standard Only | 356,970,304 | 3,052,736 |
| Native display | 98,838,928 | 1,914,918 |
| Lightbox | 346,077,760 | 1,849,818 |
| Flipbook | 161,690,624 | 1,513,121 |
| Google Outstream video | 104,503,624 | 1,447,484 |
| Video | 51,806,744 | 1,414,800 |
| Native video | 60,156,152 | 485,031 |
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