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Volume per format per month on tupaki.com
| Format | Impressions available | Users |
|---|---|---|
| Standard Only | 446,972,960 | 1,596,778 |
| Standard or Expandable | 82,191,440 | 738,301 |
| Video | 112,057,784 | 361,214 |
| Lightbox | 46,190,008 | 287,641 |
| Google Outstream video | 92,375,336 | 273,436 |
| Flipbook | 12,579,683 | 195,530 |
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